Why go to the effort and expense of investing in a smiley face feedback system? Does it make any difference to the bottom line? The
The average customer is better informed and more discerning than ever before – and they expect great service. Tom Peters was spot-on when he wrote
There are many different ways to measure customer satisfaction and customer experience (CX). In this post, we look at three of the most common approaches
Measuring customer satisfaction doesn’t tell you how to achieve it. You can measure levels of satisfaction; you can pore over reports showing the distribution of customers across the satisfaction spectrum. All of this is helpful as far as it goes, but the problem is that it doesn’t go far enough: it doesn’t provide insight into why the customer was satisfied or dissatisfied. To achieve this, you will need to understand the customer experience.
ViewPoint helps organisations to radically improve the quality of their services. Our interactive feedback technology engages with consumers, patients, employees, and any other stakeholders, to understand their satisfaction or dissatisfaction with the experience they encountered. Our unique smiley face surveys attract, engage, and encourage users to leave their thoughts.
Around 70% of the customers who leave you do so because they perceive you are indifferent to them. Real-time feedback is a potent driver of
I’m sure you’ve seen a smiley face survey, but do they always work? Smiley faces in surveys can work brilliantly and are clever for many
Copyright © 2001-2020 All Rights Reserved. ViewPoint™ is a trading name of ViewPoint Feedback Ltd.
