Real-Time Feedback

Real-time feedback solutions that are simple to use,
proven and immediate.

Using real-time feedback to improve customer experience


Real-time feedback involves capturing the thoughts and feelings of customers at the time of experience or immediately after an interaction. This "in-the-moment" feedback yields higher accuracy and greater response rates.

Real-time feedback can be captured from customers, employees, patients, students, and passengers. Insights gleaned from the feedback gathered can then be used to create better experiences.

Man using a push button feeedback machine at a counter

How to use real-time feedback


Real-time feedback surveys are extremely flexible to meet almost any feedback need in any environment. You can tailor your survey and device to suit your organisation, project or location.


Fix operational problems as they arise
and prevent further issues

Monitor change

Collect feedback when trialling new
processes to see how they affect your customer experience

Track trends

Gather a consistent stream of experience feedback to understand highs and lows

Benchmark services

Use feedback data to compare locations, business units or service providers, share best practices and highlight weak spots

Steps for quality


Using real-time feedback for more accurate & higher responses

More Accurate


At the point or in the moment feedback is 40% more accurate than feedback collected 24 hours after the experience.

Higher Response Rate


In-the-moment feedback can reach up to 25% of your footfall and can increase response rates by up to 500% vs online.


Understand satisfaction levels & the reasons down to the hour, easily compare locations and make sense of thousands of responses


Our brandable interactive kiosks are simple to position in any area you wish for increased survey responses, are self-contained and can be battery or mains powered


View all data from all feedback solutions in one place. We have detailed reporting, live dashboards & real-time notifications

Real-time feedback kiosks


Interactive kiosks capture real-time feedback at the point of interaction. ViewPoint’s unique smiley face surveys attract, engage, and encourage users to leave their thoughts.

Four reasons feedback kiosks are the preferred feedback collection method:

Lower cost solution

Suitable for all environments

Reliable and always on

Highly accurate insights

Real-time feedback solutions


ViewPoint Pulse

ViewPoint Trend

How does real-time feedback help your business?

customer feedback device being used in store
employee feedback device being used in office
Patient feedback devices in hospital
students outside university feedback devices
visitor feedback device being used at event
passenger feedback solutions

About ViewPoint


ViewPoint helps organisations to radically improve the quality of their services. Our interactive feedback technology engages with consumers, patients, employees, and any other stakeholders, to understand their satisfaction or dissatisfaction with the experience they encountered.

Founded 2001

Two decades of experience capturing real-time feedback

50m+ Survey Responses

Engaging surveys & kiosks people just can’t help but use

Patented Technology

Unique patented technology that engages and inspires


Market-leading technology that continues to win awards globally

Service & Support

Easily test, launch and manage your surveys with our support teams

Account Management

Your account manager is always on hand to help guide you

Single Point of Access

Your data is at your fingertips and easily get deeper insights at the click of a button

Bespoke Analysis

We offer bespoke analysis and reporting with specialist dashboards

Real-time feedback survey options


Single question feedback

Multi quertion feedback

Touch or touchless button technology

Mains or battery operated

Free- standing,
counternand wall mount options

Dashdoard time-stamped response integration

Live alert option

Solid and robust with weather resistant option

ViewPoint Plus

ViewPoint wave with Touchless Technology

ViewPoint Element

ViewPoint Elemnt kiosk collecting feedback

Companies that want results trust ViewPoint


Client stories


Say hello


ViewPoint enable us to really know what our patients and carers think. They provide real-time patient feedback that gives us great insights enabling every patient’s voice to be heard. They provide us with fantastic support – it’s a true partnership.

Hayley White

Patient Experience Officer - NHS Trust

ViewPoint enhanced our ability to receive customer feedback in the Self-Checkout Trial. They listened to our requests and delivered time and time again. The customer service is 10 out of 10 and we love the simplicity of the whole solution. We have quite a few software partners but ViewPoint are by far the easiest to deal with.

Store Operations Area Manager - Aldi

P&O Ferries

Feedback kiosks provide new ways to interact with our customers, strengthen the relationship with them and learn their opinions about our services. We installed ViewPoint feedback kiosks onto four of our fifteen vessels. They gave us such valuable insight, enabling us to strengthen the relationship with our customers, that we rolled them out across all of our vessels

Alina Russel

Customer Experience Manager - P&O Ferries


Having ViewPoint kiosks in store is like having a dozen mystery shoppers reporting their in-store experiences every day." 

Store Owner



ViewPoint provided us with the perfect solution for our needs, providing feedback exactly when and where we need it. From installation, collecting feedback and using the feedback we gained, it really was effortless for us - it really does do what it says on the tin

Susanne Kennedy

Project Manager - TUI


Accurate and swift feedback capture gave us a wealth of insight that enabled us to drive ongoing improvements. Given the proven links between student satisfaction, recruitment and financial performance, the ability to identify and resolve sources of student dissatisfaction when they occur is a service differentiator. ViewPoint’s feedback solutions have been invaluable enabling us to improve our ‘in-the-moment’ Net Promoter score by 15 points.

John Carter

Service Delivery - University of Warwick


Contact one of our professionals with any questions, or download our
brochure for more details